The study revealed that the role of women in leading agro-tourism services is significant. They are mainly responsible for handling tourists and spend the most time (an average of 7 hours during the holiday and the holiday season, and four hours in low season). Their role is, among others for preparing meals, taking care of cleanliness of common areas and to establish interpersonal relationships with people staying on holiday. Studies have shown that rural women use their abilities, talents and skills to build the agrotourism product. Their favorable age structure and education levels translate to put innovative ideas on the farm. The results of the analysis revealed the problems that women have to deal with when they start agrotourism (eg. lack of acceptance as to the activities undertaken in the part of husbands, parents and children). Sometimes the family or the employees women with the small work on the farm and organize leisure time for tourists.