The study shows that the hosts do well in conditions where environmental attractiveness factor does not play a decisive role. It is compensated for diverse at-tractions in and outside the enclosure. It is very important from the point of view of the intensification of rural tourism. Especially in areas with lower values of the natural environment, where service adaptation to the expectations of tourists,
by combining all the advantages of holding their own qualifications, can become
a key to creating a unique product.